Memorial Day Cookout – Food is Good Content

Posted on May 29, 2011 by avatar

This week, I spoke at the New England Xpo for Business – or is it Expo for Business? Whatever it was, the turnout was great and the response to my multiple sessions was flattering. My topics were content, blogging and ROI on social media and traditional media. But in addition to talking the talk, I find it appropriate to walk the walk.

So, here’s my walk. Some good content for the Memorial Day Weekend. A photo montage of burgers being cooked on the grill. DO try this at home. And DO put up content that your audience will find good enough to eat.

Enjoy!

Then fire up the grill and prepare yourself to do battle with creatures of the Summer. This includes hornets, wasps and neighbors who might want your beer.

And here’s the finished product – no wasp killer included. A nice tasty beverage to go along with the meal, too. That’s content that makes you open your eyes and pay attention. Now, you should go do the same with your messaging – make your audiences take note of what you’re doing, what you can offer them and why you’re the company to assist them.

Go be great. As I tell my clients – most of them – you can’t break the Internet, so go incorporate social as part of your existing communications plan. It could help. And it likely won’t hurt.

Have fun!

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3 Responses to Memorial Day Cookout – Food is Good Content

  1. Ari Herzog says:
    May 29, 2011 at 8:07 pm

    Looks like your burgers are round pre-grill and then squarish on the grill. You cut the ends and eat to taste? ;)

  2. Robyn Davis Sekula says:
    May 29, 2011 at 10:11 pm

    We grilled burgers today too. Must be the thing to do on Memorial Day weekend.
    Social media’s been interesting for me lately. I am now doing a Twitter feed for my church, and one of our members doesn’t like that I post non-church stuff or respond to people and try to engage them in non-church topics. I was unhappy that he thumped me so hard and so publicly – but I finally explained that the first time he said that, I thought he was right – needed more church-related material. So I got that, and I’ve worked hard to get that into the feed for the church. But occasionally, there will be non-church things on our feed in hopes of drawing in people who do NOT attend. I will continue to do that. He finally responded with “thanks for listening.” Hey, sometimes it’s just enough to be heard.

  3. Pat says:
    June 1, 2011 at 9:07 am

    Wow! Your grilled burgers looks yummy. I love grilled burgers because less fat, less oil. Hope to do some grilling this weekend. Your burgers are so temptingly good.
    Pat´s last [type] ..Free Address Labels

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