Of Road Trips and Social Media and a Little Responsibility

March 6, 2009

Jim Storer mentions in his latest blog post that it’s foolish not to begin a week of insanity, sleep deprivation and critical client networking with a few naps and then a few more naps to ensure you’re bright-eyed and bushy tailed for the challenge. He also implies strongly that some opportunities in life are too interesting and possibly philosophically lucrative to pass up.

With the scales nearly flipped over sideways in favor of getting some sleep and being prepared for the non-stop energy suck that is South by Southwest (#SXSW), Jim jumped at the chance to drive a pre-release 2010 Ford Escape from the tip of the Great Lakes to the center of Austin Texas with a few other creative types.

I’m one of those aforementioned CT’s. That’s right. I’ve had my arm twisted to join a crew of social media experts and strategists on a four-wheeled excursion (the name of another Ford product – unintended connection) through the heartland of America.

On this journey I don’t think we’re going to run into turkeys or lions or tigers or bears – oh, my. But I do harbor some hope of connecting with the ever elusive Twitterer. You know the one. You’ve seen the name online constantly. They have some of their comments retweeted by luminaries like @jimmyfallon or @therealdvorak, but they’re seldom in the wild.

I also am seriously thrilled to chronicle the journey in words, images and sound. To that end I’ve pitched a handful of publications and will be making my missives (likely three or four per day) available here at jeffcutler.com.

I encourage you to link to the original work and add comments on the posts.

If we run into trouble, I’ll tweet about it and share those events and fears at my other blogs.

What do you think? Where do you want us to go? What do you want me to ask of the guys in the car and of the people on the road?

It’ll be fun having you along.

Keep reading!