Escalating One’s Fears

May 29, 2011



That the escalator on which you’re riding has a too-big gap between the plates forming its stairs. And the shoelaces on the shoes you chose to impress your audience (at the latest Inbound Marketing Summit session on how social media can actually cure sick kittens and make food appear in homeless shelters all over the globe) are destined to be sucked into the escalator causing not only a horrible grated human mess, but underscoring the fact that not even Zappos can deliver happiness if a contraption invented in 1891 hasn’t been refined enough to keep people from dying atop it.